Working on a big intellectual property always presents its own unique challenges.  Making the Shark Tale game for Dreamworks SKG  was no different as we had to work in parallel to the studio while the movie was being made.  Often we were working on scenes that were only in concept phase or just starting production for the film.  When we were all done Dreamworks was extremely impressed with how spot on our work was to their studio assets.  In particular they really enjoyed the work I did on Oscar's apartment, so much so that they insisted Activision put shots of it on the back of the box as well as in the commercial.